Welcome to Zico Foundation

G &ndash; Giving: Offering opportunities with a spirit of generosity and compassion.
O &ndash; Opportunity: Creating pathways for youth to reach their full potential.
A &ndash; Achievement: Empowering Thai children to achieve success both on the field and in life.
L &ndash; Leadership: Cultivating responsible and ethical leaders for the future.

An organization founded by Coach Zico – Kiatisuk Senamuang, driven by a strong commitment to create opportunities for Thai children and youth nationwide through the power of sports and education. We believe that “Even a small opportunity today can change the course of a life forever.” The Zico Foundation operates with the heart of giving — to inspire, support, and empower young people to grow with knowledge, ability, and integrity, so they can become a driving force for a better and more sustainable Thai society.

Vision

To be a foundation that creates opportunities and inspiration for Thai children and youth to grow with quality through the power of sports and education, developing capable, kind-hearted individuals for a sustainable society.

Mission

Promote and develop sports, especially football, as a tool to instill discipline, unity, and perseverance among young people.
Support education and provide scholarships for underprivileged children and youth to ensure equal opportunities for learning and personal growth.
Organize social and charitable activities to assist disadvantaged individuals, disaster victims, and communities in times of crisis.
Develop human potential in sports and education by raising standards and building a sustainable network of giving.
Foster integrity, volunteerism, and social responsibility among children, youth, and the general public.

ค่านิยมหลัก (Core Values)

G – Giving : Offering opportunities with a spirit of generosity and compassion.
O – Opportunity : Creating pathways for youth to reach their full potential.
A – Achievement : Empowering Thai children to achieve success both on the field and in life.
L – Leadership : Cultivating responsible and ethical leaders for the future.

"Zico Foundation believes that giving opportunity is the beginning of lasting change."